Profi EDI — connect as a Profi supplier via EDIconnect Profi (acquired by MidEuropa and Ahold Delhaize Group in 2024) runs extensive EDI with FMCG suppliers. EDIconnect runs ORDERS, DESADV, INVOIC and RECADV over your ERP in 4–6 weeks. Why you need EDI as a Profi supplierProfi has grown aggressively in recent years and standardised EDI flows with suppliers. Messages are standard EDIFACT, with emphasis on automatic INVOIC ↔ DESADV ↔ ORDERS matching. EDIconnect runs these flows for dozens of Profi suppliers, with already validated mapping. What Profi requires from an EDI supplierRequirements vary by category. EDIconnect knows the current profile and guides you step by step — you don't decipher the technical manual alone. Message standardEDIFACT (D96A retail standard)Mandatory messagesORDERS, DESADV, INVOIC, RECADV. Confirmations (ORDRSP) are optional but recommended for reconciliation.GS1 identifiersSupplier GLN + Profi location GLN, GTIN on items, SSCC on palletsTransportAgreed VAN or direct EDI provider (EDIconnect operates both)ANAF e-InvoiceYes — EDI INVOIC automatically also generates ANAF XMLTypical onboarding time4–6 weeks standard Typical EDI messages in the Profi relationshipAn active Profi supplier typically exchanges 3–6 EDI messages. EDIconnect maps everything from your existing ERP. ORDERS — Order: Profi sends ORDERS with items, quantities, delivery location (warehouse or store GLN), requested date. Lands directly in your ERP.ORDRSP — Order response: Reply to ORDERS — confirm, change quantity or reject lines. Sent in minutes, not days.DESADV — Dispatch advice: Before delivery, you send DESADV with SSCCs and items per pallet. Enables fast receipt, no re-weighing.INVOIC — Invoice: Structured electronic invoice — auto-matches DESADV and ORDERS. Simultaneously generates the ANAF e-Invoice XML.RECADV — Receipt advice: Profi returns RECADV with quantities actually received. EDIconnect updates the ERP automatically for reconciliation. Profi supplier portal vs direct EDIProfi uses a supplier portal for commercial communication (offers, promotions, item sheets). The order flow runs direct EDI — no portal. How we implement EDI for Profi4–6 weeks standard. Profi accepts multiple technical channels — EDIconnect picks optimally for your profile. Discovery (Week 1) — We inventory your items, Profi GLNs, ERP structure and required messages.Technical setup (Week 2) — Configure the connection (VAN or direct), install the EDIconnect connector on top of your ERP, map items.Message mapping (Week 3) — Detailed mapping ORDERS → ERP, DESADV ← WMS, INVOIC ← accounting. GS1 validations active.End-to-end test (Week 4) — Test with Profi using real messages in UAT. Fix any mismatch (GLN, VAT, format).Go-live (Week 5–6) — Gradual switch to production. EDIconnect monitors 100% of messages in the first 30 days. Typical problems Profi EDI solves Problem: Operator re-keying ORDERS from the Profi portal into the ERP Solution: ORDERS lands directly in the ERP. Operator only checks exceptions.Problem: EAN code errors blocking receipt Solution: GS1 validation in EDIconnect before transmission. Messages with invalid code blocked at source.Problem: DESADV sent too late or with inconsistent SSCC Solution: DESADV auto-generated from WMS at picking, with validated SSCC. Penalty eliminated.Problem: Slow reconciliation delivered vs received Solution: RECADV lands automatically in the ERP. Discrepancies appear as tasks immediately, not after 2 weeks.Problem: Large volumes and fast-growing store count → frequently changing catalogues. EDIconnect updates mapping centrally. Solution: EDIconnect handles automatically. FAQ Can I become a Profi supplier without EDI?For real operational volume, Profi requires EDI as standard. Exceptions exist for micro suppliers or non-standard flows. EDIconnect brings you to the required EDI profile in 4–6 weeks, regardless of your current ERP.How long does Profi EDI implementation take?4–6 weeks standard. Profi accepts multiple technical channels — EDIconnect picks optimally for your profile.Can I use EDIconnect for other retailers in parallel?Yes — EDIconnect is built exactly for the "one supplier, multiple retailers" case. The same platform simultaneously connects Profi and the other major retailers (Lidl, Kaufland, Carrefour, Auchan, Metro etc.). One ERP integration only.What happens if Profi changes message format?Mapping updates are EDIconnect's responsibility, included in support. You re-implement nothing — we version and deploy the new mapping with no downtime.I have an old ERP (Charisma, WinMentor, Senior). Will it work?Yes. EDIconnect has validated connectors for all common Romanian ERPs. For custom ERPs we use a generic API or staging tables.What's the difference between EDI and ANAF e-Invoice?e-Invoice is fiscal XML required by ANAF, EDI is the full commercial flow (ORDERS, DESADV, INVOIC, RECADV) required by retailers. EDI INVOIC contains the data needed for e-Invoice, so EDIconnect generates both from a single source.What does Profi EDI cost via EDIconnect?Azuvio EDI plan starts at €12/month/user. Initial implementation depends on complexity, but typically pays back in 3–6 months from operator time savings + zero penalties alone. Other retailers where EDIconnect connects youEDI AuchanEDI LidlEDI KauflandEDI CarrefourEDI Mega ImageEDI MetroEDI DedemanEDI HornbachEDI Leroy Merlin All EDI capabilities Start your Profi EDI connectionBook a 20-minute call with an EDIconnect expert. We tell you the exact Profi technical profile, what to prepare, and a realistic timeline for you.