CRIsoft ERP + eCommerce: Shopify, WooCommerce, eMAG Marketplace, and B2B Portal How to connect CRIsoft ERP with online stores? 3 tested strategies: custom, third-party connectors, and Smart Layer. Find out which drives the most sales with the fewest errors. Mihai Istrati — CTO Azuvio · 2026-07-15 · 8 min · ERP & Integrations eCommerce — from 'nice to have' to 'must have' Whether you are a manufacturer or a distributor, your customers are searching online. 72% of B2B buyers start their search on Google or marketplaces. Without an online presence, you lose sales. With CRIsoft ERP, the challenge is integration. Why CRIsoft + eCommerce is difficult CRIsoft ERP lacks: Native Shopify, WooCommerce, Magento, or PrestaShop connectors Modern REST API for bidirectional synchronisation Marketplace modules (eMAG, Amazon, etc.) Multi-channel management (unified online + offline stock) The 3 integration strategies Strategy 1: Custom development (CRIsoft partner) The partner develops a Delphi connector that exports from CRIsoft and imports into the eCommerce platform Cost per platform: €3,000-8,000 development + €500-1,500/year maintenance Timeframe: 1-3 months per platform Risk: the CRIsoft partner may lack eCommerce expertise; synchronisation errors are common Strategy 2: Third-party connectors (Make, Zapier, custom middleware) You use a generic integration tool that reads from the CRIsoft SQL database and writes to the platform's API Cost: €100-500/month tool + €2,000-5,000 setup Pro: quick to configure for simple scenarios Con: fragile (if the CRIsoft schema or the platform API changes, it breaks); does not support complex scenarios (multi-warehouse stock, customer-specific pricing, promotions) Strategy 3: Azuvio Smart Layer — OMS + Connectors Pre-built connectors: Shopify, WooCommerce, Magento, eMAG Marketplace, Amazon, B2B Portal Real-time synchronisation: stock, price, orders, customers, invoices Integrated OMS: unified stock across all channels, fulfilment rules engine Cost: €400-800/month for all channels (not per channel) Go-live time: 5-10 days per channel Case Study: Manufacturer selling online Company: Industrial furniture manufacturer, 80 employees, using CRIsoft ERP for production Challenge: Wants to sell on their own site (WooCommerce) + eMAG Marketplace Without integration: Stocks are updated manually every evening (frequent overselling) Online orders are entered manually into CRIsoft (2-3 hours/day) Different prices across channels = errors and complaints With Smart Layer: Real-time stock on both channels (zero overselling) Orders enter CRIsoft automatically (zero manual work) Centralised prices and promotions Automated invoicing from CRIsoft Results: online sales +35% in 6 months, 3 hours saved per day, errors -90%. Conclusion For CRIsoft ERP, eCommerce integration through custom development is costly and risky. Third-party connectors are fine for simple scenarios but break easily. The Azuvio Smart Layer provides pre-built connectors, a unified OMS, and real-time synchronisation — the only scalable solution.